B2B marketing built around how your buyers buy. $4,000 a month.
Colony Spark helps founder-led companies reach buyers beyond referrals and gives sales the context to follow up. Our B2B marketing agency works with firms selling to manufacturers and distributors. Media spend and third-party costs are separate.
One engagement connects your market message with the work that reaches buyers and supports sales.
We learn how your buyers evaluate providers, then use that understanding in your positioning, content, campaigns and sales support.
Bill leads the priorities. Our team does the marketing work and reviews what buyers do with it.
Customer evidence, positioning, target accounts and the questions buyers ask before they speak with sales.
Content, campaigns, buyer-response signals and context for the next sales conversation.
Your marketing starts with what buyers need to know.
We review your customer evidence, current message, target accounts and sales conversations. That work shows where buyers need more detail and where sales needs better context.
The findings shape your website message, campaigns, account research and sales material. Your team can use the resulting work and account history in its own systems.
Clearer priorities.
Your team has a clearer message and evidence it can use in buyer conversations. Marketing work can be judged against the accounts and opportunities it supports.
Shared customer and account context.
Your team can see the customer evidence, approved messaging, target accounts and campaign work in one place.
Our team creates campaigns and gives sales account context it can use.
You bring the subject-matter expertise about your buyers, market and past wins. Bill sets strategy with you, and our team handles the marketing work.
We operate the engine across all the channels your buyers actually use. Brand and demand on LinkedIn. Content in the publications and podcasts your buyers read. Content that helps buyers understand your work when they research providers. Direct outreach when the signals say an account is ready.
We review engagement from the sources available to your business and share useful account context with sales. We agree on the data sources, notification process and follow-up responsibilities with your team.
We produce content from your real sales calls. The objections your buyers actually raise become the LinkedIn posts that answer them. The wins your team closes become material for case studies and sales support. We agree on the content formats, publishing cadence and review time with your team.
The engine gets sharper every month. The patterns from your wins feed the next campaign. Lost deals sharpen the next round of qualification. We are not relearning your business every quarter.
More context for decisions.
Your team can see which accounts engaged, what they responded to and what sales should check next.
Marketing and sales support in one engagement.
Positioning, content, campaigns, buyer signals and sales material, with priorities reviewed together as the work progresses.
A bespoke fleet runs your engine around the clock, if you want it.
For founders who want a fleet of agents running their go-to-market work around the clock, on dedicated hardware they own.
Five agents on hardware you own.
Monarch supports the strategy Bill sets, Relay runs operations, Forge handles engineering, Ghost drafts content and Scout does the research. The fleet runs on a dedicated machine in your environment, working through tasks while your team sleeps and waiting for human review before anything ships externally.
This is a bespoke engagement. Not a productized tier. Not a published price. We scope it on a strategy call after we understand your stack, your team, the work you want the fleet to take on, and how decisions get made inside your business.
The standard marketing engagement covers most of the work described on this page. We discuss a custom agent setup only when a client needs that level of automation.
Bespoke engagement. Strategy call to scope.
Ready to transform your go-to-market?
15 minutes. No pitch. No deck. We look at where your engine is leaking and tell you what we would do next. You leave with a clearer plan whether you work with us or not.